Improving the competitiveness of industrial suppliers and manufacturers

Any manufacturer of machines or consumables obviously needs to highlight its products and find the platform that will help it get talked about and build a solid customer base. His needs are therefore clear: he must find a way to compete with other manufacturers by offering products on the market that meet the requirements of consumers and the various industries in which he works. The objective is twofold: it must also succeed in retaining its customers to ensure a certain degree of sustainability.

However, even today, companies tend to work with the same interlocutor, for lack of being able to find better. So, even if the latter sometimes does not always meet all their needs or does not give them complete satisfaction, they will always turn to him without having the opportunity to look for a competitor. Lack of visibility on suppliers' activity, lack of references... The causes are varied. To overcome this problem and give companies the opportunity to finally find the right partner, they should be able to access professional directories to finally work with the service provider capable of meeting all their needs. Therefore, if a company is satisfied with the services of the manufacturers it uses, they will be able to distribute their products and make them known to become a real reference on the industrial market.

All information relating to the equipment is available from its dedicated sheet in the Mobility Work maintenance management application: description, image, documents, preventive maintenance plans, etc.

What are the needs of manufacturers?

To rethink or improve their positioning on the industrial market, manufacturers not only need to highlight their products and services on a platform but also to analyze the behavior of their targets in relation to their offer. Through interactions, they can know if their products appeal to the targeted profiles and which have the most impact. It is a way for them to adapt their strategy, to possibly improve their products, to communicate about them in a different way and to choose to put them more or less in the spotlight. Their aim is obviously to avoid misinformation as much as possible and to inform potential users directly so that they have all the cards in hand. Therefore, the various supports, such as technical documentation, plans, etc. are made accessible and customers can consult them for information.

Why Mobility Work benefits the company's purchasing department

If the interest for manufacturers as well as for companies in having the possibility of being connected through a platform makes perfect sense and is no longer in need of proof, the purchasing departments within companies would obviously benefit directly. Today, there are innovations on the market from the industry of the future that provide concrete solutions to such structures. This is for example the case of Mobility Work software, which compiles both a CMMS (computer-aided maintenance management) and a manufacturer platform, which acts as a real catalog of industry professionals: they become Official Manufacturers and benefit from a privileged status to increase their visibility.

Thanks to such supports, to which an entire company has access to monitor the activity of maintenance teams as well as that of service providers and suppliers, purchasing departments thus broaden their range of possibilities, see which products are highlighted thanks to the community and can consult the opinions of other users. Therefore, such support helps them choose the right company to thereby reduce unnecessary expenses. The purchasing department of a group or a factory no longer has to use unreliable manufacturers but can turn to safe companies, validated by A whole community of users. In fact, they express themselves through a feedback system, they can assign ratings to products, share their knowledge of the product and their experience. Manufacturers then have the opportunity to respond to comments and engage with users to ensure stable customer satisfaction. In short, it is the guarantee of sustainable productivity, of finally choosing the right partners, of finally choosing the right partners, of reducing superfluous expenses, of making the right choice at the right time and of working from solid foundations.

Gain competitiveness thanks to a platform for the industry of the future

These innovations are therefore made possible thanks to solutions such as Mobility Work, which are emerging in the industrial landscape with the aim of constituting an entire community (technicians and managers, maintenance, purchasing, production, service providers, manufacturers, suppliers...) and to implement initiatives to encourage and streamline industrial exchanges. The ambition of these solutions is indeed to bring professionals together to help modernize this entire industry, which must definitively enter the era of 4.0.

The final objective is to improve communication and to make it the real engine of an entire structure, so that it makes the right choices and that manufacturers are properly put forward. Thanks to these solutions, they integrate business networks and become known to a wider number of potential customers. More concretely, when maintenance teams use their CMMS software to report breakdowns or search for equipment, they are offered products, highlighted on the platform, to increase the visibility of manufacturers of machines or consumables.

All the news relating to current interventions are available from the Mobility Work application news feed

The tools used in the world of industry, such as Mobility Work and its mobile interface acting as a real social network, must be inspired by current digital trends and put the idea of community at the heart of all interaction. It is truly the community spirit that prevails, since the various parties discuss, advise each other, make recommendations and thus find the company that suits them. The various manufacturers can thus make their place even more on the market and position themselves compared to their competitors to appear on a real directory of professionals and address their target directly, without intermediaries. The various industrial players ultimately become real partners and set up privileged collaborations.

Are you interested in maintenance management and want to know more in order to increase your productivity and save money?